Global Major Cities Guide

Cultural Significance:
- One of Kyoto's three major festivals, Aoi Matsuri dates back to the Heian Period (794–1185). It is held to pray for a good harvest and protection from natural disasters. The festival is named after the hollyhock leaves (aoi) used as decorations.
- The highlight is a grand procession of participants dressed in Heian-era court attire, traveling from the Imperial Palace to the Shimogamo and Kamigamo Shrines.
Schedule:
- Annually on May 15th.
- The procession begins at 10:30 AM at the Kyoto Imperial Palace and reaches Shimogamo Shrine around noon, then Kamigamo Shrine by 3:30 PM.
Costs:
- Watching the procession along the streets is free.
- Reserved seating at Shimogamo Shrine costs around ¥2,000–¥3,000.
Participation Procedures:
- Visitors cannot join the procession but can observe it. Arrive early to secure a good viewing spot or purchase reserved seating in advance.
Etiquette:
- Avoid blocking the procession route.
- Refrain from loud conversations or disruptive behavior during the event.
- Dress modestly, especially if visiting the shrines.

Cultural Significance:
- Kyoto’s most famous festival, Gion Matsuri, originated in 869 as a purification ritual to appease the gods during a plague. It is associated with Yasaka Shrine and features elaborate floats (yamaboko) paraded through the city.
- The festival spans the entire month of July, with the main events being the Yamaboko Junko (float processions) on July 17th and 24th.
Schedule:
- July 1–31: Various events, including float construction and shrine rituals.
- July 14–16 and 21–23: Yoiyama evenings, where floats are illuminated, and streets are lined with food stalls.
- July 17 and 24: Main float processions.
Costs:
- Viewing the processions is free.
- Reserved seating for the Yamaboko Junko costs around ¥3,000–¥5,000.
- Food and souvenirs at Yoiyama evenings vary in price (¥500–¥2,000 per item).
Participation Procedures:
- Visitors can walk around the floats during Yoiyama evenings and enjoy the festive atmosphere.
- Tickets for reserved seating can be purchased online or at tourist information centers.
Etiquette:
- Do not touch the floats or decorations.
- Be mindful of crowds and follow traffic directions.
- Dispose of trash properly, as littering is frowned upon.

Cultural Significance:
- Held during the Obon season, this event marks the end of the Buddhist festival honoring ancestors. Giant bonfires in the shape of kanji characters are lit on Kyoto’s mountains to guide spirits back to the afterlife.
- The most famous bonfire is the "大" (Dai) on Mount Daimonji.
Schedule:
- Annually on August 16th, starting at 8:00 PM.
Costs:
- Free to view from various locations in the city.
- Popular viewing spots include the Kamo River, Kyoto Station rooftop, and certain hotels or restaurants (some may charge for special viewing packages).
Participation Procedures:
- No formal participation is required; simply find a good viewing spot.
Etiquette:
- Arrive early to secure a spot, as it gets crowded.
- Keep noise levels low to respect the solemn nature of the event.

Cultural Significance:
- Celebrated on October 22nd, the anniversary of Kyoto’s founding as Japan’s capital in 794. The festival features a historical procession with participants dressed in costumes representing various periods of Japanese history.
- Organized by Heian Shrine, it showcases Kyoto’s rich cultural heritage.
Schedule:
- Annually on October 22nd.
- The procession starts at 12:00 PM from the Imperial Palace and ends at Heian Shrine around 2:30 PM.
Costs:
- Watching the procession along the streets is free.
- Reserved seating costs around ¥2,000–¥4,000.
Participation Procedures:
- Visitors cannot join the procession but can observe it. Reserved seating is recommended for the best experience.
Etiquette:
- Avoid stepping into the procession route.
- Be respectful when taking photos, and do not obstruct participants.

Cultural Significance:
- A winter illumination event held in the scenic Arashiyama district. Thousands of lanterns light up the streets, bamboo groves, and Togetsukyo Bridge, creating a magical atmosphere.
- The event promotes tourism and highlights the natural beauty of the area.
Schedule:
- Annually in mid-December (exact dates vary, typically 10 days).
- Lights are on from 5:00 PM to 8:30 PM.
Costs:
- Free to walk around and enjoy the illuminations.
- Some temples and attractions may charge entry fees (¥500–¥1,000).
Participation Procedures:
- No special procedures are required; simply explore the area.
Etiquette:
- Keep noise levels low to maintain the serene atmosphere.
- Be cautious when walking in the dark and follow designated paths.

Cultural Significance:
- Held on the 21st of each month, this market honors Kobo Daishi, the founder of Shingon Buddhism. It is a great place to shop for antiques, crafts, and local food.
Schedule:
- Monthly on the 21st, from early morning to late afternoon.
Costs:
- Free to enter.
- Prices for items vary widely (¥100–¥10,000+).
Participation Procedures:
- No formal procedures; just browse and shop.
Etiquette:
- Bargaining is acceptable but should be done politely.
- Handle antiques and crafts with care.

Transportation:
- Public transport (buses, trains) is the best way to get around during festivals. Expect delays and crowded conditions.
- Consider purchasing a Kyoto City Bus & Subway Pass for unlimited travel.
Clothing:
- Wear comfortable shoes and weather-appropriate clothing.
- Traditional attire like yukata is welcome at summer festivals.
Photography:
- Always ask for permission before photographing people, especially participants in traditional costumes.
- Avoid using flash in dimly lit or sacred areas.
Language:
- While English signage is available at major events, learning a few basic Japanese phrases (e.g., "Sumimasen" for "Excuse me") can be helpful.

By planning ahead and respecting local customs, you can fully enjoy Kyoto’s festivals and immerse yourself in its rich cultural traditions.

Kyoto