Global Major Cities Guide

Sections

1. General Cultural Overview

Busan is a dynamic blend of traditional Korean culture and modern urban life, with a laid-back coastal vibe. The city is known for its friendly and warm residents, who are often more relaxed compared to those in Seoul. However, respect for Korean traditions and etiquette remains important.

Language: The primary language is Korean, and the Busan dialect (called "satoori") is widely spoken. It has a distinct intonation and vocabulary compared to standard Korean. While younger generations may speak some English, learning basic Korean phrases will go a long way in building rapport with locals.
Religion: South Korea is religiously diverse, with Buddhism, Christianity, and Confucianism being the most prominent. Confucian values, such as respect for elders and hierarchy, strongly influence social interactions.

Understanding and respecting Korean social norms is crucial for a positive experience in Busan.

Greetings and Interactions

Bowing: Bowing is the standard way to greet someone, especially in formal or professional settings. A slight bow is sufficient for casual interactions.
Handshakes: Handshakes are common in business or with younger people, but they are often accompanied by a bow. Use both hands or support your right hand with your left to show respect.
Titles and Honorifics: Address people by their title or last name followed by "ssi" (e.g., Kim-ssi). Avoid using first names unless invited to do so.

Respect for Elders and Hierarchy

Age and seniority are highly respected in Korean culture. Always let older people speak first, and defer to their opinions in group settings.
When offering or receiving something (e.g., a gift, drink, or business card), use both hands as a sign of respect.

Public Behavior

Quietness: Koreans value harmony and avoid causing a scene. Speak softly in public spaces like buses, subways, and restaurants.
Personal Space: While Busan locals are friendly, personal space is respected. Avoid overly physical gestures like hugging unless you know someone well.
Tipping: Tipping is not customary in South Korea, as service charges are typically included in bills.

3. Dining Etiquette

Food is central to Korean culture, and Busan is famous for its seafood and street food. Dining etiquette is important to observe.

At the Table

Wait for the Elders: Do not start eating until the eldest person at the table begins.
Use Chopsticks Properly: Avoid sticking chopsticks upright in rice, as this resembles a funeral ritual.
Sharing Dishes: Korean meals are often served family-style. Use the communal utensils provided to take food from shared dishes.
Drinking Etiquette: When drinking alcohol, pour for others rather than yourself. Hold the bottle with both hands when pouring for someone older or of higher status. Turn your head away from elders when taking a sip.

Busan’s Food Scene

Seafood Specialties: Busan is renowned for its fresh seafood. Jagalchi Market is a must-visit for trying dishes like hoe (raw fish) and grilled eel.
Street Food: Don’t miss Busan’s signature street foods, such as ssiat hotteok (seed-filled pancakes) and eomuk (fish cakes).
Costs: A casual meal at a local restaurant costs around 7,000–12,000 KRW, while fine dining can range from 30,000 KRW and up.

4. Regional Nuances Unique to Busan

Busan has a distinct identity that sets it apart from other cities in South Korea.

Dialect (Busan Satoori): The Busan dialect is more casual and expressive than standard Korean. While it may be challenging to understand at first, locals appreciate any effort to learn a few phrases.
- Example: "Annyeong haseyo" (Hello) in standard Korean becomes "Annyeong hasaeyo" in Busan dialect.
Laid-Back Atmosphere: Compared to Seoul, Busan has a more relaxed and friendly vibe, reflecting its coastal lifestyle.
Festivals: Busan hosts several unique festivals, such as the Busan International Film Festival (BIFF) and the Busan Sea Festival.

5. Practical Tips for Visitors and Immigrants

Transportation

Subway and Buses: Busan’s public transportation system is efficient and affordable. A single subway ride costs around 1,400–1,800 KRW. Use a T-money card for convenience.
Taxis: Taxis are relatively inexpensive compared to other major cities. A short ride costs around 3,800 KRW, but be aware that some drivers may not speak English.
Walking: Many attractions, such as Haeundae Beach and Gwangalli Beach, are pedestrian-friendly.

Housing Costs

Rent: Monthly rent for a one-bedroom apartment in Busan ranges from 400,000–800,000 KRW, depending on the neighborhood. Areas like Haeundae and Seomyeon are more expensive but offer vibrant city life.

Healthcare

South Korea has an excellent healthcare system. Foreigners can access medical services, but it’s advisable to have health insurance. Clinics and hospitals in Busan are well-equipped, and many offer English-speaking staff.

Shopping and Markets

Traditional Markets: Visit Gukje Market and Jagalchi Market for local goods and fresh seafood.
Costs: Bargaining is not common in South Korea, but you can politely ask for discounts in traditional markets.

6. Local Sites and Customs

Must-Visit Attractions

Haeundae Beach: One of Korea’s most famous beaches, perfect for relaxation and water sports.
Gamcheon Culture Village: A colorful hillside village with art installations and narrow alleys to explore.
Beomeosa Temple: A serene Buddhist temple located in the mountains, offering a glimpse into Korea’s spiritual heritage.
Jagalchi Market: The largest seafood market in Korea, where you can buy fresh seafood and have it prepared on-site.

Seasonal Customs

Chuseok (Korean Thanksgiving): During this major holiday, many locals return to their hometowns. Expect crowded transportation and closed businesses.
Lunar New Year (Seollal): Another important holiday, marked by family gatherings and traditional rituals.

7. Tips for Interacting with Locals

Be Polite: Politeness is highly valued. Use honorifics and avoid overly casual language unless you are close to someone.
Show Interest in Busan’s Culture: Locals appreciate visitors who take an interest in their city’s unique identity. Asking about Busan’s history or food can be a great conversation starter.
Be Patient with Language Barriers: While many younger people speak some English, older generations may not. Use translation apps or learn basic Korean phrases to bridge the gap.

8. Final Considerations

Busan is a welcoming city with a rich cultural heritage and a relaxed atmosphere. By respecting local customs and embracing the city’s unique identity, you’ll have a rewarding experience. Whether you’re visiting for a short trip or planning to settle down, Busan offers a perfect blend of tradition, modernity, and natural beauty.

Busan

Culture and Etiquette